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Greetings!

The Ocean Project provides this e-newsletter as a free service to our Partner network -- now over 800 zoos, aquariums, museums, conservation organizations and agencies, and more. We hope you find it full of inspirational and useful information that you can use to enhance your effectiveness in helping protect our ocean and create a more sustainable society. Onward!

In this issue...


Clean with a Cause
epic

The Ocean Project is excited to announce our new partnership with EPIC (Environmental Products for Important Causes)! As part of our ongoing efforts to help our Partners and the public lead healthier, more ocean-friendly lives, this partnership will raise awareness about the environmental hazards of commonly used cleaning products while raising money for The Ocean Project to continue our work of supporting you, our Partners, in our mission to promote ocean conservation, education, and research around the world. EPIC has a line of household and janitorial cleaning products that are biodegradable, all natural, and made with renewable raw materials (no petroleum based products). What sets EPIC apart from other all-natural cleaning companies is they donate 100% of their profits after taxes to environmental causes.

We all want to do what we can to help protect the health of our blue planet. However, everyday cleaners contain toxic chemicals and dangerous heavy metals that are harmful to both people and animals, and have the ability to drastically harm our ocean's health. "Going aqua-green" when it comes to your cleaning products isn't just something that affects the Earth, but will make a huge impact on your own health and that of your family, friends, or employees. for each "Starter" or "Save the Seas" Kit purchased, EPIC will contribute $5.00 directly to The Ocean Project to help us continue our conservation education work around the world, thanks to you!

Email Noelle Morris, President
EPIC: Environmental Products for Important Causes, Inc.

World's Largest Marine Protected Area Designated
map

President Bush has designated an island chain spanning nearly 1,400 miles of the Pacific northwest of Hawaii as a national monument, creating the largest protected marine reserve in the world. Establishing the Northwestern Hawaiian Islands as a strictly protected marine reserve could prove to be the administration's most enduring environmental legacy.

In his second use of the 100-year old National Antiquities Act, which empowers the president to protect important cultural or geological resources instantly, Mr. Bush will enact a suite of strict rules for the area, including a five-year phasing out of commercial and sport fishing, officials said. It will ban other extractive industries and limit most visitors to the islands to scientists and researchers, according to administration officials.

The chain of largely uninhabited atolls, seamounts, reefs and shoals, which sweeps northwest from the big islands of Hawaii, is called the Northwestern Hawaiian Islands and is home to some 7,000 species of marine life, at least a fourth of which are found nowhere else on Earth, including the endangered Hawaiian monk seal. The islands include almost 70 percent of the nation's tropical, shallow-water coral reefs, and a rookery for 14 million seabirds. The area also has an abundance of large predatory fish at a time when 90 percent of such species have disappeared from the world's oceans. Encompassing nearly 140,000 square miles, an area nearly the size of Montana and larger than all the national parks combined, the reserve will just surpass Australia's Great Barrier Reef Marine Park as the largest protected marine area in the world. It will also, however, be one of the least accessible. "This is a landmark conservation event," said Joshua Reichert, who heads the Pew Charitable Trusts' environment programs and had pushed to have the area protected. "The government is saying in certain places, for certain reasons, it is important to restrict activities that have the potential to damage the marine environment, of which fishing is a big one."

For more information, visit: Northwest Hawaiian Islands Marine National Monument

Sources:
Juliet Eilperin, Hawaiian Marine Reserve To Be World's Largest The Washington Post, June 15, 2006
Andrew Revkin, Bush Plans Vast Protected Sea Area in Hawaii The New York Times, June 15, 2006

watch

Last week, in St. Kitts and Nevis, at its annual meeting, the International Whaling Commission (IWC) voted (33 in favor, 32 against and one abstention) to adopt a non-binding declaration that supports the pro-whaling agenda and states that the IWC will collapse unless whaling resumes.

For the first time since the 1970s, the IWC is under the control of the pro-whaling countries. The list of countries voting in favor of overturning the moratorium includes African, Caribbean and Pacific nations with minimal whaling interests. Several international commentators have noted that Japan has spent millions in grant aid for fisheries development in some countries, implying that votes are being bought but this allegation is strongly denied by the Japanese who point to their desire to see managed whaling based on scientific knowledge. Pro-whaling nations insist that a limited return to commercial hunting is possible; stocks of some species are high enough, they maintain, charging that the IWC has become an organization dedicated to preventing whaling, contrary to its purpose. Currently, Norway ignores the ban on commercial whaling and Iceland also kills a number of whales. The United States allows indigenous hunters to take a few whales each year for sustenance and cultural purposes.

To read the St. Kitts and Nevis Declaration in full, please download: SKNdeclaration06.pdf

Sources:
Richard Black, Whaling Nations Set for Majority BBC News, June 11, 2006
Michael D. Lemonick, Revenge of the Whale Hunters Time Magazine, July 3, 2006 issue

net

The Senate has passed what many consider a step forward for U.S. ocean fisheries management. S. 2012, "The Magnuson-Stevens Fishery Conservation and Management Reauthorization Act of 2005" passed the Senate in mid-June and contains a number of improvements to current law based on the recommendations of the U.S. Commission on Ocean Policy. Importantly, this bill does not roll back existing conservation measures already in place, unlike its counterpart in the House of Representatives which almost ensures that fish populations will continue to decline. Ocean conservation advocates will seek stronger protections against overfishing, among other things, in the final bill sent to the President.

The process to renew the Magnuson-Stevens Act is reaching a crucial juncture, and Congress must keep the long-term health of our ocean as its top priority. The Marine Fish Conservation Network, an Ocean Project partner, is leading the charge to ensure that federal fisheries law in the United States is strengthened. The potential for rollbacks is real so it is important for Ocean Project partners to weigh in.

For more information, visit the Marine Fish Conservation Network, or email Lee Crockett.

Take action! Please join the Marine Fish Conservation Network on a National sign-on letter to the House of Representatives. If your organization can sign on, please do so by July 10th.

joint

A bipartisan group of ten influential Senators has agreed to take action on comprehensive reform of US ocean policy as the problems with our troubled seas continue to worsen. A national ocean policy action plan for Congress, From Sea to Shining Sea: Priorities for Ocean Policy Reform, developed at the Senators' request, was delivered to Capitol Hill on June 13.

The report calls for Congress to adopt a statement of national ocean policy that acknowledges in legislation the importance of the ocean to the nation's economic and ecological health and establishes a framework for all other ocean legislation. The report answers these three overarching questions posed by the Senators:

  • What are the top ten actions Congress should take to implement the recommendations made by the two commissions?
  • What are the highest priorities for funding needed to support development and implementation of ocean policies that are consistent with the commisions recommendations?
  • What are the priority changes to law and the federal budget process needed to establish a more effective and integrated ocean and coastal governance approach?
Download the full report, From Sea to Shining Sea: Priorities for Ocean Policy Reform

Listen to Former White House chief of staff and Joint Ocean Commission Initiative co-chair Leon Panetta discuss the latest in ocean reform and importance of climate change in 2008 US elections:
Environment & Energy Publishing's OnPoint

unep

The United Nations Environment Programme (UNEP) has created the first comprehensive online database of corporate and public advertising campaigns specifically dedicated to sustainability issues and classified by more than a dozen sustainability themes, including "Seas and Oceans."

The Creative Gallery on Sustainability Communications is the result of a thorough selection, which started with the viewing of over 40,000 ads. The campaigns highlighted in this Gallery address sustainability issues through various themes, tones, types of media and strategies. Some reflect companies' public commitment towards social and environmental issues. Others feature awareness campaigns from public authorities. Some aim to favor the purchase of green products
and services; others strive to change citizens' or consumers' attitudes and behaviors.

By gathering these campaigns from all around the world, UNEP wishes to inspire and foster more and better communication on sustainability issues from all stakeholders involved in the promotion of sustainable development. The selected campaigns do not constitute an endorsement by UNEP for any message, brand, company or public advertiser. This Creative Gallery is also designed to aid and promote the area of research, education and information relating to the marketing, advertising and communication business. All advertisers -- companies, governments, local authorities, consumer organizations, NGOs, etc. -- can submit their campaigns in this database in order to share their experience with other communication experts and to ensure that this Gallery remains a dynamic, living tool.

Visit the Creative Gallery on Sustainable Communications' Seas and Oceans gallery.

monk

The NOAA ship Hi'ialakai ("embracing the sea") departed on June 23 for a 28-day voyage to the Northwestern Hawaiian Islands. The research vessel set sail with 20 scientists and educators in order to conduct further studies at Kure Atoll, the northernmost atoll in the Hawaiian Islands Archipelago, and at Pearl and Hermes Atoll. This multidisciplinary research expedition includes a benthic habitat mapping team, maritime archaeologists and interpretation of this research through education and outreach specialists.

Follow the expedition June 23-July 20 on the
National Marine Sanctuary Program webpage.

habitatmedia

Habitat Media, whom The Ocean Project has partnered with in the past to bring our Partners copies of their two documentaries, Empty Oceans, Empty Nets and Farming the Seas, has developed a free online activity guide to help you dive deeper into the topics covered in the documentary series.

The Marine Fisheries Series Activity Guide includes six engaging, peer-reviewed activities, correlated to national science and social studies education standards. It is designed for students in the middle to high school range (12 to 18 years old), though activities may be adapted to suit other audiences. These activities work well in classrooms as well as non-traditional educational settings such as nature or science centers, aquariums and zoos.

Activities for educators are available now at www.pbs.org
Please contact Rivkah Beth Medow with any comments or questions.

World Ocean Day Continues to Grow in Popularity
coralfish

Thanks to everyone for their involvement in World Ocean Day 2006! This event has grown significantly the last few years. More than 100 Partner organizations in dozens of countries let us know that they were planning something special in recognition of our blue planet and our connection to the ocean, and we continue to receive information from around the world!

In the weeks leading up to the event, we launched www.WorldOceanDay.org as a central location worldwide to learn more about this event, and how to get involved. We plan a major expansion of this site in the coming months. For example, we will be translating the site into as many languages as we can. Special thanks to all those who have already contacted us to volunteer their help! If you would like to see the site translated into your language, please let us know if you or others can help. Together, we can build a truly international site for this global event!

We are excited by the growth of World Ocean Day, the abundant media coverage and the participation of so many of our Partner, including some of the largest conservation organizations in the world. Events included a variety of activities on or around World Ocean Day, including ocean-themed documentary film viewings, beach clean ups, and sustainable seafood demonstrations. One Partner, Shark Reef, even donated a portion of their day's ticket sales to The Ocean Project so we can continue and expand our efforts with all our Partners located around our blue planet.

We encourage everyone to start making plans for next year's World Ocean Day. Please visit the World Ocean Day website for ideas and to register your event. Let us know what we can do to help you. Thank you for your interest and active involvement, and please contact Denise Washko, World Ocean Day Coordinator, if you would like to work more closely with us to make World Ocean Day 07 bigger and better than ever!

Special Thanks!
ocean foundation image
  • The Ocean Foundation - The Ocean Project would especially like to thank The Ocean Foundation for supporting production of the 2007 Seas the Day desktop conservation calendar. Their sponsorship has allowed us to provide this unique conservation calendar at an extremely reasonable cost to our Partners. Please visit the Shop for our Seas section of our website to learn more, or contact Bill Mott, director, if you are interested in learning more about our special wholesale rates for Partners.
In addition, beginning in July, The Ocean Foundation will serve as our fiscal sponsor. In other words, since The Ocean Project is not officially its own tax-exempt charitable organization under Section 501(c)(3) of the U.S. Internal Revenue Service's tax code, The Ocean Foundation will be our umbrella charitable organization. Any contributions - whether from individuals, foundations, organizations, or corporations - to The Ocean Project will continue to be fully tax-deductible.
  • Los Angeles Zoo - We couldn't do what we do without support from our Partners! The Ocean Project thanks our newest Sustaining Partner, the Los Angeles Zoo.

  • Shark Reef - We also would like to thank Supporting Partner, Shark Reef at Mandalay Bay, for their recent generous contribution from their box office proceeds on World Ocean Day.
Thank you!!

Celebrate our ocean. Make every day World Ocean Day.

The Ocean Project would like to thank NOAA Photo Library for the use of its images.